{"id":160,"date":"2026-07-27T19:32:21","date_gmt":"2026-07-27T19:32:21","guid":{"rendered":"https:\/\/serp.fyi\/blog\/?p=160"},"modified":"2026-07-25T19:36:22","modified_gmt":"2026-07-25T19:36:22","slug":"perplexity-vs-chatgpt-vs-gemini-who-cites-your-content-differently-and-why-it-matters","status":"publish","type":"post","link":"https:\/\/serp.fyi\/blog\/perplexity-vs-chatgpt-vs-gemini-who-cites-your-content-differently-and-why-it-matters\/","title":{"rendered":"Perplexity vs. ChatGPT vs. Gemini: Who Cites Your Content Differently (And Why It Matters)"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Artificial intelligence is changing how people search for information online. Instead of scrolling through pages of search results, users now ask questions directly to AI assistants like ChatGPT, Perplexity, and Gemini. These platforms generate detailed answers within seconds, often including links to the websites they used as sources.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For publishers, businesses, and content creators, this creates a new challenge. Ranking well on Google is no longer the only goal. Your content also needs to be visible, trusted, and cited by AI systems.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Although ChatGPT, Perplexity, and Gemini all answer questions using AI, they do not discover, evaluate, or cite content in the same way. Understanding these differences can help you create content that performs better across multiple AI search experiences.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This guide explains how each platform approaches citations and what you can do to increase your chances of being referenced.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why AI Citations Matter<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Traditional search engines display a list of links and allow users to choose which website to visit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">AI assistants work differently.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Instead of showing ten blue links, they generate a direct answer using information gathered from multiple trusted sources.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If your content is included as one of those sources, you gain several benefits:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Increased brand visibility<\/li>\n\n\n\n<li>More referral traffic<\/li>\n\n\n\n<li>Higher authority<\/li>\n\n\n\n<li>Greater trust<\/li>\n\n\n\n<li>Better exposure in AI generated answers<\/li>\n\n\n\n<li>Long term discoverability<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Being cited by AI platforms is becoming an important part of modern digital marketing.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How AI Chooses Content<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Although every AI platform uses different systems, they generally look for content that is:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Accurate<\/li>\n\n\n\n<li>Well structured<\/li>\n\n\n\n<li>Easy to understand<\/li>\n\n\n\n<li>Up to date<\/li>\n\n\n\n<li>Authoritative<\/li>\n\n\n\n<li>Relevant to the question<\/li>\n\n\n\n<li>Supported by reliable information<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Content that demonstrates expertise and provides clear answers is more likely to be referenced.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How Perplexity Handles Citations<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Perplexity is one of the most transparent AI search platforms when it comes to citations.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Almost every response includes links to the sources used to generate the answer.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This makes Perplexity similar to a research assistant that shows where information came from.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Characteristics of Perplexity<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Perplexity generally:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Displays source links directly<\/li>\n\n\n\n<li>References multiple websites<\/li>\n\n\n\n<li>Prioritises current information<\/li>\n\n\n\n<li>Searches the web in real time for many queries<\/li>\n\n\n\n<li>Allows users to verify information easily<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Because citations are highly visible, publishers often receive referral traffic when their content is referenced.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What Perplexity Prefers<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Content that performs well in Perplexity often includes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Comprehensive answers<\/li>\n\n\n\n<li>Clear headings<\/li>\n\n\n\n<li>Well organised sections<\/li>\n\n\n\n<li>Original research<\/li>\n\n\n\n<li>Statistics<\/li>\n\n\n\n<li>Expert opinions<\/li>\n\n\n\n<li>Frequently updated information<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Long form educational content often performs well.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How ChatGPT Handles Citations<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">ChatGPT&#8217;s citation behaviour depends on how it is being used.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When ChatGPT has access to live web browsing for a query, it may cite websites used to generate its response. In other situations, it may answer using its trained knowledge without displaying external citations.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When browsing is enabled, ChatGPT tends to reference:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Official websites<\/li>\n\n\n\n<li>Trusted publications<\/li>\n\n\n\n<li>Government sources<\/li>\n\n\n\n<li>Educational institutions<\/li>\n\n\n\n<li>Well established organisations<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Rather than listing many sources, ChatGPT often selects a smaller number of high quality references.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What ChatGPT Values<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Content is more likely to be useful for ChatGPT when it is:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Accurate<\/li>\n\n\n\n<li>Clearly written<\/li>\n\n\n\n<li>Easy to scan<\/li>\n\n\n\n<li>Factually consistent<\/li>\n\n\n\n<li>Well structured<\/li>\n\n\n\n<li>Helpful to users<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Pages that directly answer common questions are particularly valuable.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How Gemini Handles Citations<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Gemini is closely connected with Google&#8217;s search ecosystem.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Its responses may draw upon Google&#8217;s understanding of the web, including authoritative websites and high quality search results.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gemini often emphasises:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Trusted publishers<\/li>\n\n\n\n<li>Expert content<\/li>\n\n\n\n<li>Government information<\/li>\n\n\n\n<li>Educational resources<\/li>\n\n\n\n<li>High authority websites<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Because Gemini benefits from Google&#8217;s web ecosystem, many traditional SEO best practices remain valuable.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What Gemini Looks For<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Content that performs well often demonstrates:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Experience<\/li>\n\n\n\n<li>Expertise<\/li>\n\n\n\n<li>Authoritativeness<\/li>\n\n\n\n<li>Trustworthiness<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">These qualities are often associated with Google&#8217;s broader quality evaluation systems.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Comparing Citation Styles<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The chart above illustrates a general pattern:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Perplexity usually makes citations the most visible.<\/li>\n\n\n\n<li>ChatGPT provides citations mainly when using live web information.<\/li>\n\n\n\n<li>Gemini references trusted web sources within its own search driven ecosystem.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">These behaviours can evolve as each platform updates its products.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Key Differences Between the Platforms<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Perplexity<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Strengths include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Highly visible citations<\/li>\n\n\n\n<li>Multiple referenced sources<\/li>\n\n\n\n<li>Strong focus on transparency<\/li>\n\n\n\n<li>Frequent use of current web content<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">ChatGPT<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Strengths include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Clear conversational answers<\/li>\n\n\n\n<li>Strong summarisation<\/li>\n\n\n\n<li>High quality source selection when browsing<\/li>\n\n\n\n<li>Helpful explanations<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Gemini<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Strengths include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Integration with Google&#8217;s information ecosystem<\/li>\n\n\n\n<li>Strong emphasis on authoritative sources<\/li>\n\n\n\n<li>Good performance for factual and educational queries<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">What Type of Content Gets Cited More Often?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Regardless of platform, certain content formats are consistently more likely to be referenced.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">These include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Complete guides<\/li>\n\n\n\n<li>Educational articles<\/li>\n\n\n\n<li>Research based content<\/li>\n\n\n\n<li>Frequently asked questions<\/li>\n\n\n\n<li>Step by step tutorials<\/li>\n\n\n\n<li>Industry definitions<\/li>\n\n\n\n<li>Original statistics<\/li>\n\n\n\n<li>Expert interviews<\/li>\n\n\n\n<li>Case studies<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Content that solves real user problems generally performs better than pages created primarily for search rankings.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The Importance of Authority<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">AI systems increasingly favour trusted sources.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Authority can be strengthened through:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Publishing original content<\/li>\n\n\n\n<li>Demonstrating expertise<\/li>\n\n\n\n<li>Maintaining factual accuracy<\/li>\n\n\n\n<li>Keeping articles updated<\/li>\n\n\n\n<li>Earning mentions from reputable websites<\/li>\n\n\n\n<li>Building a consistent publishing history<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Authority develops gradually through sustained quality rather than quick optimisation techniques.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why Structured Content Matters<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Well organised content is easier for both people and AI systems to understand.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Effective articles often include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Clear titles<\/li>\n\n\n\n<li>Descriptive headings<\/li>\n\n\n\n<li>Logical sections<\/li>\n\n\n\n<li>Simple language<\/li>\n\n\n\n<li>Bullet lists<\/li>\n\n\n\n<li>Frequently asked questions<\/li>\n\n\n\n<li>Concise summaries<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">This structure helps AI systems identify the most relevant information for user queries.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Fresh Content Has an Advantage<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">AI platforms frequently prefer information that reflects current knowledge.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Regularly updating articles helps maintain relevance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Updates may include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>New statistics<\/li>\n\n\n\n<li>Industry developments<\/li>\n\n\n\n<li>Regulatory changes<\/li>\n\n\n\n<li>Updated screenshots<\/li>\n\n\n\n<li>Expanded explanations<\/li>\n\n\n\n<li>Additional examples<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Fresh content is especially valuable in fast changing industries.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Optimising for AI Citations<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">If you want your content to appear more frequently in AI generated answers, consider these best practices.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Answer Questions Clearly<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Use headings that match real user questions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Provide direct answers before adding detailed explanations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Demonstrate Expertise<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Write content that reflects genuine knowledge rather than repeating information found elsewhere.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Publish Original Information<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Unique research, surveys, and case studies provide information that AI systems cannot easily find elsewhere.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Improve Readability<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Use:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Short paragraphs<\/li>\n\n\n\n<li>Clear headings<\/li>\n\n\n\n<li>Lists<\/li>\n\n\n\n<li>Simple language<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Readable content is easier for both users and AI systems to process.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Keep Content Updated<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Review important articles regularly to ensure facts remain accurate.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Build Brand Authority<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Publish consistently within your area of expertise.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The more recognised your website becomes, the more likely it is to be considered a reliable source.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">AI Visibility Is Not the Same as Traditional SEO<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Traditional SEO focuses on improving rankings in search engine results.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">AI visibility focuses on becoming a trusted source that AI assistants choose when generating answers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Although there is overlap between the two, AI visibility places greater emphasis on:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Content quality<\/li>\n\n\n\n<li>Clarity<\/li>\n\n\n\n<li>Authority<\/li>\n\n\n\n<li>Trust<\/li>\n\n\n\n<li>Comprehensive coverage<\/li>\n\n\n\n<li>User focused writing<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Successful publishers increasingly optimise for both.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Common Mistakes That Reduce AI Citations<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Some practices make content less likely to be referenced.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Examples include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Thin content<\/li>\n\n\n\n<li>Outdated information<\/li>\n\n\n\n<li>Keyword stuffing<\/li>\n\n\n\n<li>Poor organisation<\/li>\n\n\n\n<li>Unsupported claims<\/li>\n\n\n\n<li>Duplicate articles<\/li>\n\n\n\n<li>Clickbait headlines<\/li>\n\n\n\n<li>Lack of expertise<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">AI systems generally reward genuinely useful information over content created solely to manipulate rankings.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The Future of AI Citations<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">AI search continues to evolve rapidly.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Future developments may include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>More transparent citations<\/li>\n\n\n\n<li>Better source attribution<\/li>\n\n\n\n<li>Personalised answers<\/li>\n\n\n\n<li>Greater emphasis on trusted publishers<\/li>\n\n\n\n<li>Improved fact verification<\/li>\n\n\n\n<li>Richer multimedia references<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">As these systems improve, producing accurate, original, and authoritative content will remain one of the most effective long term strategies.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Perplexity, ChatGPT, and Gemini all help users discover information, but they approach citations in different ways. Perplexity places citations at the centre of the user experience, making source links highly visible. ChatGPT may cite trusted sources when using live web information while also relying on its broader knowledge depending on the query. Gemini draws on Google&#8217;s search ecosystem and tends to emphasise authoritative, trustworthy websites.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For publishers and businesses, the lesson is clear. Creating content that is accurate, well structured, comprehensive, and genuinely helpful increases the likelihood of being cited across all three platforms. Rather than optimising for a single AI assistant, focus on building long term authority and producing content that answers real user questions better than anyone else.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Frequently Asked Questions<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Which AI platform shows citations most often?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Perplexity is generally the most citation focused platform, displaying source links prominently in most responses.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Does ChatGPT always cite websites?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">No. ChatGPT may cite websites when using live web browsing for a query, but it can also answer from its trained knowledge without displaying external citations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Does Gemini use Google Search?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Gemini is closely integrated with Google&#8217;s information ecosystem and often draws on trusted web sources that align with Google&#8217;s quality standards.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Why are AI citations important for websites?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">AI citations can improve brand visibility, build authority, increase referral traffic, and help your content reach users through AI generated answers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What type of content is most likely to be cited?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Comprehensive guides, research based articles, tutorials, FAQs, original studies, and well structured educational content are commonly referenced.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Can traditional SEO improve AI visibility?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Yes. Strong technical SEO, high quality content, and authority building remain valuable, but AI visibility also requires clear, trustworthy, and user focused information.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Does updating content improve the chances of being cited?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Regular updates help keep content accurate and relevant, which can increase its usefulness to AI systems, especially for topics that change frequently.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Is AI visibility replacing SEO?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">No. AI visibility complements traditional SEO. Websites benefit from optimising for both search engines and AI assistants rather than choosing one over the other.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How can businesses increase their chances of being cited?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Focus on publishing original, accurate, well organised content, demonstrate expertise, answer user questions clearly, and maintain your content over time.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Will AI citation methods continue to change?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Yes. AI platforms are evolving rapidly, and their approaches to source selection, attribution, and answer generation are likely to continue developing over the coming years.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Artificial intelligence is changing how people search for information online. Instead of scrolling through pages of search results, users now ask questions directly to AI assistants like ChatGPT, Perplexity, and Gemini. These platforms generate detailed answers within seconds, often including links to the websites they used as sources. For publishers, businesses, and content creators, this<\/p>\n","protected":false},"author":1,"featured_media":161,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-160","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai-visibility-avio"],"_links":{"self":[{"href":"https:\/\/serp.fyi\/blog\/wp-json\/wp\/v2\/posts\/160","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/serp.fyi\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/serp.fyi\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/serp.fyi\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/serp.fyi\/blog\/wp-json\/wp\/v2\/comments?post=160"}],"version-history":[{"count":1,"href":"https:\/\/serp.fyi\/blog\/wp-json\/wp\/v2\/posts\/160\/revisions"}],"predecessor-version":[{"id":162,"href":"https:\/\/serp.fyi\/blog\/wp-json\/wp\/v2\/posts\/160\/revisions\/162"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/serp.fyi\/blog\/wp-json\/wp\/v2\/media\/161"}],"wp:attachment":[{"href":"https:\/\/serp.fyi\/blog\/wp-json\/wp\/v2\/media?parent=160"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/serp.fyi\/blog\/wp-json\/wp\/v2\/categories?post=160"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/serp.fyi\/blog\/wp-json\/wp\/v2\/tags?post=160"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}