{"id":2,"count":5,"description":"The bread-and-butter. High search volume, clear buyer intent, feeds the GBP audit.\r\nEverything about ranking a local business on Google: Google Business Profile, citations, map packs, reviews, local keywords.\r\n","link":"https:\/\/serp.fyi\/blog\/category\/local-seo-playbooks\/","name":"Local SEO Playbooks","slug":"local-seo-playbooks","taxonomy":"category","parent":0,"meta":[],"_links":{"self":[{"href":"https:\/\/serp.fyi\/blog\/wp-json\/wp\/v2\/categories\/2","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/serp.fyi\/blog\/wp-json\/wp\/v2\/categories"}],"about":[{"href":"https:\/\/serp.fyi\/blog\/wp-json\/wp\/v2\/taxonomies\/category"}],"wp:post_type":[{"href":"https:\/\/serp.fyi\/blog\/wp-json\/wp\/v2\/posts?categories=2"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}